Blog Archives

Do Gmail promotion cards improve email performance?

Long story short: gmail promotion cards did not have statistically significant positive impact on our Black Friday email campaign. My first year being on the retailer’s side of Black Friday was 2019. It was a harrowing experience due to lack

Posted in email

How to set up your email domains and SPF records

What is SPF (Sender Policy Framework)? SPF is a DNS TXT entry for your domains and subdomains that list the services and individual IP addresses that you use to send emails. v=spf1 include:_spf.google.com include:_something.amazonaws.com ~all Hypothetical SPF record. This says

Posted in email

How to make your logo visible in the inbox with a BIMI record

I just heard of BIMI for the first time a few weeks ago. Most of the resources I can find are trying to sell DMARC management services. While these services are useful and valuable I was trying to figure out

Posted in email

Iterable recipe: inject data from a custom event into userProfile for email template

An email I’ve been working on needs to refer back to information from a previous event. The problem here is that the I wanted to reference the title of a video that was watched in the past within a blast

Posted in email, iterable, Miscellaneous

test form

Check out this awesome test form! It won’t work inside of the Facebook app for iOS.

Posted in Miscellaneous

Podcast generic takeaways

As a long time wantrepreneur with a brutal commute I listen to a lot of podcasts about business, real estate, investing, and online marketing. Podcasts and books in these realms have common threads that I believe must be basic common

Posted in Miscellaneous

Limit number of php-cgi processes spawned by nginx

Here’s how to Mine was around here somewhere. File was here sudo nano /usr/bin/php-fastcgi Original file looked something like this. #!/bin/bash /usr/bin/spawn-fcgi -a 127.0.0.1 -p 10005 -u www-data -g www-data -f /usr/bin/php-cgi Added -C argument to enforce a limit. #!/bin/bash

Posted in development

HTML Email: Image height is 1px high for Gmail in IE10

Lately I have had to redo some of the HTML emails. We had an outside contractor do most of the work and he did a fantastic job. However, I was noticing that under a very specific condition, the email images

Posted in development

Delete old iOS backups to reclaim disk space

Just yesterday Apple released a critical patch that fixes a major security flaw. That Mac OS update required 3GB free on my machine. ┬áThat’s trouble! I have an older MacBook Air with a 128GB hard drive so I’ve been hovering

Posted in Geek

Working on a real iOS app.

As a personal endeavor I’m trying to make an iOS app. Making a native app for iOS has been on my to-do list for at least 2-3 years but I could never figure out the Objective C language and I

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Posted in development